General Car Insurance Question #9: What is “minimum coverage”?
In the last decade or so, insurance advertising has exploded. According to Risk Information, Inc., insurers spent about $1.6 billion in advertising in 2001. Fast forward to 2010, and that number skyrocketed to $5 billion. Insurers are trying harder than ever to get your business, and one of the biggest pitches involves a phrase that came onto the pop culture scene during this advertising boom and is now known to all consumers: minimum coverage. The first thing to know about this minimum coverage is the term refers to LIABILITY coverage. Coverage on an auto is broken down in different parts. [...]
